Marketing to Mums

Forget the traditional Irish Mammy. The modern Irish mum is media savvy, price conscious and time poor. She balances a career, a household, spouses, children, friends and family. Slattery Communications’ Marketing to Mums team works with national and global brands to develop emotionally connected relationships with Irish Mums, helping them through daily trials and tribulations, and establishing an ownable space for brands within the lifestyles of Irish families.